An AI SDR (Sales Development Representative) is software that performs top-of-funnel outbound: list building, research, first-touch email, follow-ups, and reply triage. It does not replace closers. It removes repetitive prospecting so humans focus on discovery calls and deals. Groke builds AI SDR workflows with guardrails, brand voice templates, and approval queues where you need them.

How do you handle CAN-SPAM, CASL, and GDPR?

We implement physical address footers, one-click unsubscribe, suppression lists, and documented lawful basis for EU contacts. CASL requires consent or implied B2B rules depending on your market. GDPR needs data minimization, retention limits, and DSR processes. We document data flows, subprocessors, and opt-out sync to your CRM before any sequence goes live.

Which tools do you integrate (Clay, Apollo, CRM)?

We integrate Clay tables, Apollo.io, Instantly, Smartlead, HubSpot, Salesforce, Pipedrive, and custom webhooks. Enrichment waterfalls run in Clay; sequences may fire from your sequencer of choice. CRM owns the source of truth for lifecycle stages. We avoid duplicate records with dedupe keys and bidirectional sync on meeting booked.

How much does AI lead generation cost?

AI lead generation is quote-based across Starter, Growth, and Scale plans depending on ICP complexity, enrichment volume, channels (email, LinkedIn), and CRM integrations. No fixed public pricing. Written quote within 48 hours of discovery. Month-to-month available after initial build.

How long until we see pipeline results?

ICP, enrichment, and first sequence often go live in 3 to 5 weeks. Expect learning on reply rate in weeks 5 to 8 as copy and targeting tune. Pipeline multiplier and meeting volume compound when scoring and deliverability stabilize. We report weekly on sent, replied, qualified, and booked.

Do humans review messages before send?

You choose the mode: fully automated within guardrails, sample review for first 500 sends, or approval queue for every batch. Regulated and enterprise buyers often start with human review, then loosen as quality holds. AI drafts; humans approve or edit in one click when required.

What happens after our AI lead gen system launches?

You receive 30 days of post-launch tuning, deliverability monitoring, and scoring adjustments. Optional retainers cover new ICP segments, Clay workflow updates, copy tests, and CRM workflow changes. We cross-link AI automation and chatbot services when inbound and outbound should share one knowledge base.

AI Lead Generation ★ 4.9 · 47 reviews

AI Lead Generation.
Find, Qualify & Reach Customers Automatically.

AI SDR systems that find your ICP, enrich with Clay and Apollo, score intent, and trigger outreach automatically.

Get AI Pipeline Scope Call ? View Plans

4x pipeline multiplier

12% reply rate

80% qualification automated

★ AI SDR ACTIVE

Prospects 0

Enriched 0 Clay

Qualified 0 80% auto

Message Sent0Personalized

Conversion

12%

Meetings

Models we work with (updated as releases ship)

GPT-4o Claude Gemini Llama (open-source)

Your data stays yours SOC2-aligned practices No training on your data by default

Pipeline

12%

Reply Rate

80%

Qualification Automated

Meetings Booked

Lead Gen Pipeline Signals

Four Signals That Make AI Lead Generation Convert Without Burning Your Domain.

ICP Precision

Industry, size, title, tech, and triggers weighted from your won deals.

Enrichment Waterfalls

Clay and Apollo chains: email find, firmographics, intent signals.

Lead Scoring

80% qualification automated; humans see only ICP-fit, timed leads.

Personalized Outreach

AI first lines from news, posts, and hiring; not {first_name} only.

Build Process

From ICP Workshop to First Compliant Sends in 3 to 5 Weeks.

Week 1

Week 3

Week 5

Ongoing

ICP & Scoring

Workshop ideal customer profile, scoring weights, and Clay/Apollo list filters aligned to won deals.

Enrichment Live

Waterfalls validate emails, append firmographics, and sync suppression lists before any send.

AI SDR Sequences

Personalized openers, compliance footers, CRM hooks, and human review queue configured.

Optimize & Scale

Reply rate tuning, deliverability monitoring, and weekly pipeline reporting toward 12% replies.

AI Lead Gen Plans

Choose Your AI Lead Generation Level.

Quote-based plans. No long-term contracts. Scoped by ICP complexity, enrichment volume, channels, and CRM integrations.

STARTER

Starter

ICP ï¿½ One channel ï¿½ Clay basics

?ICP workshop & scoring model
?Clay or Apollo enrichment setup
?One outbound channel (email)
?AI-personalized sequence templates
?Compliance footers & suppression
?30-day pipeline reporting

Get Quote ?

What Professional AI Lead Generation Delivers.

Pipeline Multiplier

Reply Rate

Qualification Automated

Meetings Booked

vs manual prospecting baseline

Our SDRs spent half their week on list building. Groke wired Clay enrichment, ICP scoring, and AI first lines into HubSpot.

VP Sales, B2B SaaS (US)

FAQ

Common questions.

What is AI lead generation?

AI lead generation uses autonomous AI SDR and BDR agents to find prospects matching your ideal customer profile, enrich firmographic and intent data, score fit and timing, and send personalized outbound across email and LinkedIn. Unlike static list buys, production ai lead generation runs continuous enrichment, qualification rules, human-in-the-loop review, and CRM sync so your team books meetings with buyers who actually match your offer.

How does AI lead generation work?

We map your ICP, connect enrichment sources (Clay, Apollo, Clearbit-style APIs), build scoring models on fit plus intent signals, then orchestrate sequences with AI-written first lines grounded on research. Replies route to your CRM.

What is an AI SDR?

An AI SDR (Sales Development Representative) is software that performs top-of-funnel outbound: list building, research, first-touch email, follow-ups, and reply triage. It does not replace closers.

How do you define ideal customer profile (ICP)?

We workshop ICP from your best customers: industry, company size, tech stack, geography, title patterns, and trigger events (funding, hiring, product launches). ICP rules feed list filters and scoring weights.

How does AI enrichment and scoring work?

Enrichment appends emails, firmographics, technographics, and social links from Clay, Apollo, and your data warehouse. Scoring combines rule-based ICP match with optional ML on historical wins.

Can you personalize outreach at scale?

Yes. AI reads company news, LinkedIn posts, and job postings to draft opening lines that reference real context, not mail-merge first names.

Ready to Fill Your Pipeline?

Get a Free AI Pipeline Scope Call - Map ICP, Stack, and Compliance.

Free 30-min AI pipeline scope call. We review your ICP, Clay and Apollo setup, scoring model, compliance needs (CAN-SPAM, CASL, GDPR), CRM integrations, and timeline - and show you what a production AI SDR architecture looks like before any commitment.

Free AI scope call - 30 minutes, no obligation

Full scope and pricing delivered within 48 hours

Month-to-month - no long-term contracts required

Development starts within 5 business days of sign-off

Get AI Pipeline Scope Call ? WhatsApp Us

Average response: under 4 hours ï¿½ Serving US, UK, CA, AU

? No pitch decks ? Free 30-min call ? Quote within 48hrs

Further reading: Anthropic Research Â· OpenAI Research

AI Lead Generation.Find, Qualify & Reach Customers Automatically.